The times are changing and as a long-established international printed and digital news platform, Lubricant World has diversified the ways it works. The coronavirus outbreak has forced most of the businesses go online or perform jobs on virtual media, and we also did our best to adapt to this evolving era.
With our motive to contribute to the Turkish lubricants industry as the first and only national publication of the lubricants industry in Turkey, we started hosting webinars with key speakers. We focus on hot topics from the industry and invite experts of the subject.
We hosted our first webinar with Exxonmobil Commercial Lubricants Sales and Field Engineering Team. With the participation of Aydın Güney, Aytaç Duran, Ali Burak Kosif and Ömer Koyuncu, we held the “Lubrication Solutions to Increase Efficiency in Your Business” webinar, moderated by Selcuk Akat. Speakers shared valuable information on the selection and proper use of products.
Our second webinar was on the “Transformation of Lubricants in an Era of Electric Vehicles”. Mehmet Bilgin, Özgecan Çakıcı and Derya Kocaoğlu from Total Turkey talked about the place of lubricants in an era of electric vehicles, and shared their special fluid and lubricant solutions for these vehicles.
We will continue hosting webinars, which attracted great interest from not only the lubricants industry but also many other sectors such as automotive, industry, mining, chemicals, logistics and construction. As Lubricant World, we will pioneer the sector with such insightful virtual events in Turkey and we will keep sharing valuable information and contributing to the development of the Turkish lubricants industry.
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