A brand-new feature is set to debut at this year’s event, transforming the exhibition floor into a live hub of innovation and inspiration. The Discovery Theatre will offer attendees a front-row seat to the future of lubrication technology, product breakthroughs, and industry-shaping ideas — all delivered in a dynamic and accessible format.
Positioned at the heart of the exhibition, the Discovery Theatre will host hourly live showcases throughout the event. Each session features 15-minute sponsored presentations by both emerging start-ups and established names, followed by 5-minute audience Q&As designed to spark conversation and insight. With seating for around 40, the setup offers the perfect balance of focus and energy for impactful product reveals, live demonstrations, and rapid-fire pitches.
Confirmed early presenters include Lubrizol and Beyond the Blend, both bringing fresh perspectives and cutting-edge developments to the stage.
Raymond Pietersen, Event Director for Lubricant Expo Europe, said: “This is not your typical conference session. The Discovery Theatre is designed for spontaneity, innovation, and real engagement. Whether you’re unveiling a new product or testing ideas with a live audience, it’s the place to connect, learn, and be inspired.”
The Discovery Theatre is open to all attendees and contributes further added value to this free-to-attend event, making it the perfect stop for anyone scouting the latest solutions or trends in lubricants and functional fluids.
Sponsored speaking opportunities are now open. Companies with exciting innovations to share are encouraged to apply for a slot and join a curated lineup of thought leaders and trailblazers.
For more information or to reserve a speaking slot, please contact
raymond.pietersen@blueprinteventcompany.com.
#LubricantExpoEurope #DiscoveryTheatre
